蔚來這回，憋了個大招，整了個新牌子，叫“螢火蟲”，第一款車firefly，已經開始預售了，14.88萬，聽著像鬧著玩似的，但人家可是正兒八經奔著4月上市去的。

這“螢火蟲”名字，取得還挺有意思，小蟲子嘛，看著不起眼，但也能發光發亮，是不是暗示這小車雖然不大，但能量不小？

咱也不知道，咱也不敢問。

反正這車一出來，網上就炸了鍋，說什么的都有。

先說說這車長得怎么樣吧。https://m.pyjiatong.com/

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前臉那叫一個干凈利落，封閉式格柵，現在電動車都流行這個，也沒啥新鮮的。

不過，那三個圈圈組成的大燈，官方叫“三重奏大燈”，還挺有特點的，有點像奧迪的燈，但又不太一樣，反正一眼就能認出來是這車。

車身弄了個雙色，現在年輕人喜歡這個調調，說是時尚。

18寸的輪轂，看著也挺精神，就是不知道跑起來咋樣。

車里頭呢，也走的是簡約風，大屏幕、液晶儀表盤，該有的都有。

方向盤有點意思，方不方圓不圓的，不知道握起來舒服不舒服。

還有那個“Nomi”，就是蔚來的語音助手，聽說挺好使的，能陪你聊天解悶，還能幫你控制車里的各種功能。

這車別的功能也不少，自動泊車、離車泊入，現在這些都是標配了，沒啥好說的。

9個安全氣囊，倒是挺厚道的，安全第一嘛。

后備廂空間也不小，1250升，家用足夠了。

最關鍵的還是動力和續航。

這小車用的是磷酸鐵鋰電池，42.1千瓦時，續航420公里，聽著還行，城市里代步足夠了。

而且還能換電，這是蔚來的一大優勢，比充電方便多了，就是不知道換電站夠不夠多。

現在這小車最大的問題就是，它得跟比亞迪海豚、歐拉好貓這些熱門車型競爭，壓力不小啊。

這14.88萬的預售價，說貴不貴，說便宜也不便宜，就看消費者買不買賬了。

有人說，蔚來這是想學特斯拉，搞多品牌戰略，先用高端車型打響品牌，再推出更親民的車型搶占市場。

也有人說，蔚來這是被逼無奈，高端市場競爭太激烈，只能往下走，搶占更廣闊的市場。

其實，不管蔚來是怎么想的，這螢火蟲能不能成，最終還得看市場表現。

現在新能源汽車市場競爭這么激烈，各種新車層出不窮，消費者也越來越挑剔，想要脫穎而出，可不是件容易的事。

這幾年，造車新勢力起起伏伏，有的活得滋潤，有的已經銷聲匿跡了。

蔚來也算是老牌子了，技術實力和品牌影響力都不錯，但也不能掉以輕心。

畢竟，市場這玩意兒，瞬息萬變，誰也不知道明天會發生什么。

這螢火蟲，看著像個小玩具，但背后卻承載著蔚來的野心和希望。

它能不能像真正的螢火蟲一樣，在黑夜中發出耀眼的光芒，照亮蔚來的未來，咱們就走著瞧吧。

有人說，這車要是能賣到10萬以下，肯定能大賣。

也有人說，這車要是能把續航提升到500公里以上，那就更完美了。

還有人說，這車要是能……

其實吧，說什么的都有，眾口難調嘛。

這車到底行不行，還得等上市之后，看看銷量再說。

畢竟，市場是檢驗真理的唯一標準。

這螢火蟲，是成是敗，就看它自己能不能點亮未來了。

成敗，自由市場評說。